Back before Halloween, I posted a link to WhySoSerious.com and wondered what would be revealed when Halloween arrived.

The Internet was abuzz when it turned out to be a location based puzzle that revealed a message. Everyone was expecting the first trailer for The Dark Knight… Instead, we got another picture of Heath Ledger as the Joker and at least two more weeks to wait.

Digging around will lead you to RorysDeathKiss and another viral campaign for others to upload photos of themselves dressed as the Joker. It’s sort of cool looking at all the photos, but the burning candle/rotting pumpkin had me excited, now I’m just interested to see what happens.

SlashFilm had a good writeup of the site and the events that followed on Oct. 31. Just read here and here.