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hahaha

The Dark Knight viral web campaign is in full swing and the reveal of the full body shot of Heath Ledger as the Joker at Empire magazine has happened. What’s left. What’s the viral campaign building too.

The first assumption is a trailer. Aside from the few that attended the panel at the 2007 San Diego Comic-Con, no one has seen any footage from the film. Less that 6 months from release, that’s unbelievable for a release of this magnitude. So a trailer is a given.

What about Harvey Dent. The sites that started all of this months ago (IBelieveInHarveyDent.com and IBeliveInHarveyDentToo.com) are still there, with the content unchanged. The original WhySoSerious.com Pumpkin image decayed into a Two-Face style Jack-O-Lantern. Maybe that’s what we’re building up a too. The reveal of Two-Face. It may be in a trailer or in an image, but I feel like this build-up needs to lead to something new and unexpected. Something more than a trailer. I’d be satisfied with Two-Face.

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Cover to Action Comics #857 featuring the Bizarro Justice League

Bizarro returns to Action Comics in issue #855 (on sale 08/29/2007) courtesy of Geoff Johns, Richard Donner and artist Eric Powell. Just look at that cover to issue #857 with the Bizarro Justice League. It’s hilarious. The fat Flash and happy Batman are the best.

I can’t imagine the story being anything but amazing. Johns has excelled at integrating past history into the recent continuity of the DC Universe and director/producer Richard Donner has invigorated the Superman franchise with new takes on old ideas. Top it off with art by Eric Powell, who is THE perfect artist for a story involving Bizarro, and I’m ready to start reading.

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Heroes by themselves are not necessarily exciting. If they didn’t have a villain to face, what fun would there be? Was Luke Skywalker more exciting on Tatooine, whining about going to Toshi Station or was he more exciting once Darth Vader captured Princess Leia and killed Obi-Wan?

The same applies to superheroes. A great hero has great villains. Spider-Man has the Green Goblin, Doc Ock, Venom. Superman has Lex Luthor, Bizarro, and Doomsday. Many superheroes have an evil version of themselves to square off against. For a great look at the many types of villains your favorite superheroes have to face, check out I Love Opposite Numbers over at the Newsarama blog.

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The Marvel Comics website released a major upgrade to their Marvel Universe section today and it’s pretty cool. They’ve had a great, Wiki style database for a while, but this upgrade cleaned up the interface a bit and organized things quite nicely.

The coolest feature has got to be the Connections Interface, where you can view a character and a visual map of all the characters they’ve interacted with over their time line. The user interface on this section could use a little work, but overall, it’s a very neat visualization of all the data in the Wiki.