Alright, I really need to find one of these. If there are any generous readers out there who manage to find ore than one and would like to send one my way, it would be greatly appreciated. This has got to be one of the most unique promotions I’ve ever seen. Details below from Newsarama article.

According to the plan for the promotion, a fleet of silver armored trucks have been loaded with the coins, will leave from the Twentieth Century Fox lot to deliver quarters across the United States, and on May 22nd, 40,000 Silver Surfer quarters will be put into circulation across the country.

From the official rules:

Those who find the Silver Surfer coin can go to the movie website (http://www.riseofthesilversurfer.com/) and register to win a Four-day trip for Four to the World Premiere of Fantastic Four: Rise Of The Silver Surfer in London. The grand prize winner will be announced on June 1st.

The first Four people to go online to report Silver Surfer coin findings will receive a special private screening of Fantastic Four: Rise Of The Silver Surfer for their friends and family in their hometown the night before the film’s nationwide release (June 14th).

Every person who finds a Silver Surfer coin will be eligible to visit the movie’s website on a daily basis to flip the virtual coin for a chance to win Fantastic instant prizes.